Beware the Video Professor
John Scher, that friendly “video professor” guy on TV who implores you to, “Try my product,” for only the cost of shipping appears to have quite a scheme going. Here’s the deal. When you think you order one of his computer training CD’s for what you think is only the cost of shipping, you get three CDs. You then have 10 days to see if you like the product. What? I only ordered the free training CD. If you haven’t contacted them within that time you get a hefty charge on the credit card. Of course that’s the type of thing that no one clarifies for you. What’s worse is that when you think you are only ordering one CD lesson, you are actually signing up for what marketers call a continuity program. In other words. “Professor” Scher has 36 different programs he’d like you to buy. He’s going to send you one every month. So if you’re not careful, you could be on the hook for some serious credit card charges.
His TV commercials are very misleading. His offer is too. So, as my old Latin teacher used to say, “caveat emptor” (let the buyer beware). And don’t try his product.
Posted: November 3rd, 2009 under Uncategorized.